What’s Up CAPAW? Bill Imada

Today we welcome Bill Imada, the Chairman and Chief Connectivity Officer of IW Group.

Bill Imada is the Chairman and Chief Connectivity Officer of IW Group, a full-service communication, advertising, and marketing agency specializing in the multicultural and multi- generational markets. For three decades, Bill and his team have served some of the top global and regional companies, including Bank of the West/PNB Paribas, Coca-Cola, HBO, Lexus, McDonald’s, Netflix, Northwestern Mutual, Walmart, Walt Disney, Warner Bros, Wells Fargo, Westfield, and many others. Bill’s areas of expertise include community relations, crisis communications, cross-cultural training, and media training. 

Bill is active in the community and serves on ten nonprofit boards and advisory councils, including the Advertising Educational Foundation, Center for Asian American Media, Nielsen External Advisory Council, PBS Foundation, and the University of Southern California PR Advisory Council. 

Bill co-founded the National Millennial and Gen Z Community, an association devoted to helping companies and organizations connect with young-adult consumers. 

Follow Bill on social media. 

Twitter: https://twitter.com/bimada

Follow IW Group on social media:

Twitter: https://twitter.com/IWGroup
Facebook: https://www.facebook.com/IWGroup/